Lowe’s Aligns Pro Loyalty Program with Consumer Offering
Lowe’s has updated its MVPs Pro Rewards and Partnership Program, renaming it MyLowe’s Pro Rewards. Originally launched in…
News February 18
Latest In: Lowe's
AI Successes from L’Oréal, Lowe’s and Walmart Bring Context to the AI Conversation
Artificial intelligence has, not unsurprisingly, been a headline topic at the NRF Big Show, and NVIDIA is undoubtedly…
Features January 13
Costco Bucks the Anti-DEI Trend
Costco’s board of directors has unanimously rejected a shareholder proposal to conduct a study of the retailer’s diversity,…
News January 3
DEI Deflates, Retail Media Rises, Mergers Flounder
For better or worse, 2024 is now in the books, but we can’t resist one more look back.…
Features January 2
Lowe’s Launches Online Marketplace, Revamps Loyalty Programs
Lowe’s has revealed key elements of its 2025 Total Home Strategy, including the initial launch of a third-party…
News December 12
DoorDash Adds Five Below, David’s Bridal to Retailer Portfolio
DoorDash will offer on-demand delivery from Five Below, David’s Bridal and Sports Basement just in time for holiday…
News December 4
Lowe’s Debuts Digital Home Platform for Loyalty Program Members
Lowe’s has introduced a “Digital Home Platform” that offers members of the retailer’s MyLowe’sRewards program free personalized information…
News November 5
DoorDash and Lyft Partner to Cross-Promote Rideshare and Delivery Benefits
DoorDash and Lyft are working together to combine ridesharing and delivery benefits. Members of the DashPass loyalty program…
News October 31
Inside Lowe’s Playbook for Pushing Category Conventions
Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her…
Features October 22Top Stories
