Latest In: Lorna Pappas

New QVC ToGather Platform Combines Social Shopping With E-Commerce

As retailers look to take their e-Commerce business to the next level, they are turning their attention to…

Showrooming Turns Merchandising On Its Head

  As long as people have been shopping, they’ve tried to purchase products at the lowest possible price.…

SwayChic Boosts Email Campaign Effectiveness By 300%

The majority (83%) of businesses said that email, the “inescapable reality of the modern business world,” is critical…

Sebastians Boosts Revenues 17% With Branded Mobile Loyalty App

As mobile payments cross into the mainstream, app developers are differentiating payment offerings by integrating value-added features such…

Global Commerce: The Steps To Seizing Untapped Market Potential

  Following is Part 2 of the Retail TouchPoints series, titled: Advances In Cross-Border Trade. This section reviews…

Site-To-Store Very Convenient – In Theory By Lorna Pappas, Contributing Editor Roughly 80% of merchants believe that empowering…

Small Retailers Continue To Outperform National And Regional Chains

Growth at small retailers slowed to 6.0% year-over-year in July 2012, still outperforming national and regional chains on…

Nine Steps To Really Knowing Your Customers

As customer shopping patterns and the devices used to research and make purchases continue to transform, the retailer’s…

Chico’s Extends Its Customer Insights With Social Media Analytics

 This is Part IV of Retail TouchPoints’ multi-part feature investigating trends and developments in social media analytics and…