Latest In: LLMs

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How Retailers can Stop Accidentally Training AI to Distrust Them

With 50% of consumers already using AI when searching for products online, LLM-powered search is quickly (if it…

Executive Viewpoints March 19
Darcy Kurtz LLMs Ross Intelligence Thomson Reuters WP Engine

Bots are Taking Over the Web. Why that May not be a Bad Thing for Retail Marketers

LLMs and AI Agents are reshaping how the web operates and how consumers interact with it. As AI-powered…

Executive Viewpoints February 10
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The AI Shopping Revolution is Here. Retailers have Three Choices.

ChatGPT and Perplexity are building checkout systems. Soon enough, consumers will complete purchases without ever leaving their AI…

Executive Viewpoints January 5
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agentic AI Altimetrik Arun Kumar LLMs Salesforce SLMs

Why Smaller, Smarter AI Models are Giving Retailers an Edge

Retailers aren’t just experimenting with AI chatbots anymore — they’re giving algorithms real agency. About 43% of retailers…

Executive Viewpoints December 30
Anthropic Brown Rudnick LLP LLMs Nicholas A. Rozansky Ross Intelligence Thomson Reuters

Training Without Consent is Risky Business: What Business Owners Need to Know About the Proposed AI Accountability and Data Protection Act

AI is a great tool to enhance human creativity through designing and creating new content, creating new and…

Executive Viewpoints November 7
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This store associate could become even better with the help of AI.

Why Stores Could Benefit from AI’s Reshaping of Ecommerce

Retailers will be forgiven if their heads are spinning after this turbulent year of near-constant shifts in the…

Features October 23
chatbots chatgpt Cimulate John Andrews LLMs

Retail is Finally Conversational, but Most Brands Aren’t Ready

For years, ecommerce has been stuck in a transactional rut. Shoppers type in a keyword, scroll through product…

Executive Viewpoints June 23
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Retail’s AI Evolution: From Chatbots to Personal Shopping Concierges

Dealing with customer service for a faulty product or return? You’ve probably felt the frustration firsthand. What should…

Executive Viewpoints March 27
Andrea Tabacchi content customization LLMs Phrase

A Pragmatic Guide to Building a Global Retail and Ecommerce Content Strategy

In the highly competitive world of retail and ecommerce, brands must deliver personalized and relevant customer experiences to…

Executive Viewpoints January 29
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