Q
MENU
Trending
Walmart to Layoff, Relocate 1,000 Jobs
Best Buy to Expand for First Time in a Decade
Aritzia's U.S. Expansion Plans
Target's New Creator Programs
REI Faces Union Boycott
Amazon's Prime Day Calendar Shift
Etsy Crafts a Comeback

Latest In: in-game commerce

A Dozen Cousins adaptive retail affiliate marketing brand discovery contextual advertising Featured gaming Holiday ThinkTank (2025) Holiday ThinkTank: Digital Commerce (2025) immersive advertising immersive commerce in-game commerce native commerce Spatial Unity Unity SDK Walmart Walmart Unlimited
Walmart Unlimited game title plate

Walmart’s Latest ‘Adaptive Retail’ Adventure: Immersive Gaming + Commerce

Last summer, Walmart executives coined a term to describe retail’s new era: “Adaptive Retail.” Simply put, Adaptive Retail…

Features February 26
gaming commerce in-game commerce platform integration Roblox shopify
Roblox is integrating with Shopify to allow for in-game commerce.

Roblox Unlocks In-Game Commerce with Shopify Integration

Roblox has announced a new commerce integration with Shopify that will allow brands with Shopify storefronts to sell…

News September 10
digital twins e.l.f. beauty gaming in-game commerce Retail ThinkTank (2024) Retail ThinkTank: Ecommerce Strategy (2024) Retail ThinkTank: featured in ecommerce strategy (2024) Roblox virtual twins Walmart
E.l.f. will sell real-world beauty products in the virtual Roblox world.

E.l.f. Tests Out Real-World Product Sales on Roblox

E.l.f. has become the first beauty brand to test real-world commerce in the Roblox virtual world, via the…

News July 2
Sign up today for the free Retail TouchPoints subscription to get special access to our exclusive and interactive content.
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank

Your Holiday Retail Playbook Starts Here

This premium content is part of the Holiday ThinkTank experience – a free, digital hub with dozens of exclusive and high-quality resources on the latest news and retail trends. Complete the brief form below ONCE to get access for free and receive our weekly newsletter!

"*" indicates required fields

1
2
3
Name*

Retail TouchPoints is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors, and partners. Please read our Privacy Policy and our Terms Of Use for more information on our policies.