Latest In: IDC

Using AI to Build a More Creative, Strategic Future for Marketers

Retail marketers stand to gain much-needed support and time from AI in a sector fueled by creativity and…

Executive Viewpoints February 20

Digital Distancing: Top 3 Ways Retailers Can Connect With In-Store Shoppers

The pandemic has been a punch in the jaw for many of us in retail. The pace and…

Executive Viewpoints July 28

Target Tests IoT-Enhanced Connected Living Space

With its consumer electronic tech sales down 1% last year, Target is looking ahead to a future where…

News June 6

The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer

In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…

June 1

RTP Editors Make Vend’s List Of Top 50 Influencers!

We are thrilled to announce that Debbie Hauss, Editor-in-Chief, and Alicia Fiorletta, Senior Editor of Retail TouchPoints have…

Executive Viewpoints February 26

Microsoft Power BI Delivers Detailed Data To Retailers

To create effective marketing and personalization strategies that align with customer desires, retailers need to leverage the power…

News September 23

Mobile Showrooming Leads To Increased Price-Matching In 2013

Following is Part 1 of the Retail TouchPoints series focused on Pricing Challenges In An Omnichannel World. Part…

News January 15

Making ‘Socialytics’ An Integral Part Of Retail Operations

Optimizing social media is a top priority for retailers seeking the most effective strategies to connect with tech-savvy…

Features August 27

The Rise Of Interactive Retail: Mobility And Other Tools Present Opportunity For Customer Loyalty

The continued proliferation of digital applications, smartphones and tablets has encouraged retailers to rethink their in-store engagement strategies.…

Features June 21