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Generative AI in Retail: 4 Predictions for 2025

The retail industry’s rapid adoption of generative AI technologies will continue in 2025. Throughout 2024, many retailers moved…

Executive Viewpoints February 4
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Puma Taps Google Cloud, Meta for Personalized Product Images, XR Shopping Experience

Puma is sprinting into the world of advanced ecommerce with new experiences developed in partnership with Google Cloud…

News September 30
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Pet Valu is partnering with commercetools, Google Cloud and Deloitte to drive its digital commerce transformation and create a more personalized customer experience.

Pet Valu Brings Omnichannel Ambitions to Life with Tech Partnerships

Pet Valu is partnering with commercetools, Google Cloud and Deloitte to drive its digital commerce transformation. The Canadian…

News August 7
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Best Buy has introduced a new brand identity and strategy.

Best Buy Shifts Focus from Offering Expertise to Aiding Discovery

Best Buy has unveiled a sweeping set of changes to its brand identity and strategy that include new…

News July 23
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Best Buy is rolling out new gen AI assistants for customers and employees with help from Google.

Best Buy Adds Generative AI to its Customer Service Toolkit

Best Buy is expanding its partnership with Google Cloud to leverage generative AI technology for new customer service…

News April 9
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Puma homepage, which is now built on Google Cloud.

Puma Sees 19% Bump in AOV Following Shift to Google Cloud

Puma has moved all of its ecommerce operations to Google Cloud in an effort to improve its online…

News March 6
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Decoding the Algorithms of Amazon: Understanding How Consumer Demand Impacts Ecommerce

It’s hard to remember, but before the roads were filled with Amazon trucks delivering our packages in two…

Executive Viewpoints February 13
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The Reality of AI in Retail: Executives Break Down Opportunities, Challenges at NRF

The rumor that every NRF speaker was contractually obligated to mention artificial intelligence (AI) at least once per…

Features January 18
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AI has the potential to transform retail as we know it.

AI Isn’t Going Anywhere: How Retailers Plan to Deploy the Tech in 2024

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different…

Features January 15
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