Saks Fifth Avenue Targets Facebook Shoppers With Holiday Gift Guide Chatbot
For the second year in a row, Saks Fifth Avenue launched a Holiday Gift Guide chatbot on Facebook…
News December 21
Latest In: Facebook
Facebook Opens Pop-Ups For Online SMBs In 9 Macy’s Stores
Macy’s and Facebook are collaborating to provide a pop-up space for more than 100 SMB e-Commerce retailers at…
News November 6
5 Last-Minute Strategies To Drive Holiday Sales On Facebook And Instagram
The holidays are fast approaching. Accounting for the majority of annual retail sales, this time of year prompts…
Executive Viewpoints November 5
The Eyes Have It: Visually Rich ‘Shoppable’ Instagram Content Tops Social Commerce Trends
Social media’s impact on retail has been well-documented: as many as 76% of consumers have purchased a product they saw…
News November 1
Exclusive CEO Q&A: Get Ready For VR Saturation In Retail By 2028
With the ability to “take the best of the store experience and customize it for the individual…VR will…
Features October 17Why Google And Facebook Ads Fail Small Businesses
By Elery Pfeffer, Nift There’s little question that effective advertising is memorable. When it works, it feels like…
Executive Viewpoints July 20
Exclusive Q&A: ‘Experience Is The Way Forward In Retail Stores’
You won’t find two more passionate advocates for experiential retail than Laura Davis-Taylor and Ed King, the co-founders…
Features June 6Should Retailers Steer Clear Of Facebook After The Cambridge Analytica Scandal?
Although retailers are becoming savvier about using social media, they may be wary about Facebook after the revelation…
Executive Viewpoints April 18EBay, Google, Facebook, Pitney Bowes Partner With U.S. To Spur Global SMB Expansion
Google, Facebook, eBay and Pitney Bowes are collaborating with branches of the federal government to launch the Getting…
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