When the Whole Customer Journey Happens Inside the LLM
In 2026, your best customer might never visit your website. They’ll ask an assistant a question, compare options,…
Executive Viewpoints May 12In 2026, your best customer might never visit your website. They’ll ask an assistant a question, compare options,…
Executive Viewpoints May 12GameStop has made a non-binding, unsolicited proposal to purchase 100% of Ebay stock for $125 per share, or…
News May 4With more than 120 million listings and millions of active sellers, Etsy faces one of the most complex…
Features April 14For years, ecommerce has succeeded on an assumption that the more a marketplace offers, the more users are…
Executive Viewpoints March 6Ebay will purchase the Depop consumer-to-consumer (C2C) fashion marketplace from Etsy for $1.2 billion in cash, subject to…
News February 18Microsoft is following ChatGPT’s lead with the debut of checkout capabilities in its AI-powered assistant Copilot. Among the…
News January 9DoorDash is the latest platform to enable key elements of the shopping journey within ChatGPT consumer sessions, via…
News December 26[Update as of Oct. 28, 2025] PayPal Joins the ChatGPT Instant Checkout Bandwagon PayPal plans to connect its…
Features December 25Instacart has launched an app on ChatGPT offering end-to-end shopping, including the platform’s Instant Checkout feature, all within…
News December 8