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Etsy

Etsy to Beta Test Loyalty Program

In mid-September, Etsy will launch a closed beta test of Etsy Insider, the marketplace’s new buyer loyalty program.…

News July 31
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Etsy homepage now features its new messaging focused on humans.

Etsy Updates Policies, Debuts Ad Campaign in Bid to ‘Keep Commerce Human’

During the pandemic, Etsy’s seller community nearly doubled, according to CEO Josh Silverman. But since that time, this…

News July 10
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What a TikTok Ban Could Mean for U.S. Businesses and Sellers

Years of ongoing concerns about national security and data privacy have led Congress to pass a measure that…

Executive Viewpoints June 4
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Super Bowl LVIII Ads Go Back to Basics: Touting Product Attributes

Apparently there was a football game surrounding yesterday’s commercials and Taylor Swift sightings, but we’re not going to…

Features February 12
Etsy Michaels

Etsy Debuts Personalized, AI-Powered ‘Gift Mode’

For some people (including me!), gift-giving is as anxiety-inducing as speaking in public, but Etsy has a present…

News January 30
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Homepage of the MakerPlace by Michaels

Michaels Takes Aim at Etsy with Launch of Handmade ‘MakerPlace’ Marketplace

After a three-month test period, Michaels has officially launched MakerPlace by Michaels, a new online marketplace centered on…

News November 1
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As the marketplace ecosystem expands, brands have more opportunities to get their products in front of new customers. Here's how you can get started.

3 Keys to Breaking into More Marketplaces 

Marketplaces have become go-to destinations for consumers to browse a vast breadth of products and brands. For many,…

Features August 22
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The INFORM Act Curbs Online Fraud, Poses Business and Tech Challenges

The INFORM (Integrity, Notification, and Fairness in Online Retail Marketplaces) Consumers Act, which went into effect in late…

Executive Viewpoints August 22
Etsy
Etsy registry page

Etsy Adds Baby Registry to Gifting Options

Not even nine months after introducing its wedding registry in May 2023, Etsy has delivered a new baby…

News August 21
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