Latest In: engagement

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Birkenstock Central Boosts Conversions, Engagement With Behavioral-Triggered Email Campaigns

Shopping cart abandonment is an ongoing struggle for a majority of today’s retailers. Between the rise of price-comparison…

News May 3
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E-tailing Group Study Sees Growing Focus On Mobile, Tablets And Content Strategies

Today’s consumers are growing more savvy and accustomed to comparing prices and researching products across online platforms and…

News May 2
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Sneakpeeq Leverages Gamification To Optimize Purchase Incentives

Flash sale and daily deal sites utilize time restrictions and limited access to generate greater purchase urgency. Other…

News April 26
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Keys To Maximizing Customer Retention And Loyalty

Due to the influx of channels and information available — from online to mobile and social — consumers…

News April 25
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New Study Spotlights Need To Promote Online Channels In Store

The key to a successful cross-channel strategy relies on retailers’ ability to “connect the dots” between online initiatives…

News April 11
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SES Session: Don’t Be Afraid Of Social Commerce

Benchmark research and case study examples continue to spotlight the benefits of social media, but many retailers still…

Features April 4
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Gamification Offers Measureable Results For Marketing And Engagement

Many retailers utilize social media and mobile marketing tactics to build two-way communication with consumers, increase loyalty and…

News March 30
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Upcoming Webinar Spotlights Social Commerce Best Practices

Many retailers are struggling to crack the code on developing optimal customer engagement strategies via social networking sites…

Features March 16
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New Survey Spotlights Need For Personalized Offers and Communications

Retailers have been implementing loyalty programs for decades to incentivize shoppers to purchase items and visit stores more…

News March 14
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