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New Research: Organic Search Tops Customer Acquisition Initiatives

Retailers are investing in a mix of marketing methods across channels to boost customer engagement and ensure long-term…

News June 26
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Solution Roundup: Social Gifting Helps Retailers Engage Connected Consumers

Social media is becoming a key channel for brands to interact with target and current customers. Social gifting…

News June 18
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VTech Recovers $63,000 In Revenue With Targeted Email Campaign

Shopping cart abandonment is a top pain point retailers across verticals face daily. In fact, approximately 80% of…

News May 24
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85% Of Luxury Marketers Plan To Increase Spending On Digital Marketing In 2013

More retail marketers are relying on digital strategies — including social media, targeted email campaigns and mobile initiatives…

Features March 4
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Natural Partners Achieves 76% Email Open Rate With Data-Driven Campaign

To produce more personalized offers and messages, companies are breaking down organizational silos and integrating cross-channel data into…

Features February 18
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C. Wonder, Gap.com Named As Finalists For The 2013 eTail Awards

Next month four retailers will receive eTail Best-in-Class Awards in the following categories: Mobile Commerce/Mobile Marketing; Social Media;…

News January 30
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Brands Boost Email Marketing By 10% During Black Friday And Cyber Monday

Brand marketers increased their use of email to capture online sales over the promotional period surrounding Thanksgiving, Black…

Features December 18
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LightFish Offers Online Shopping Community

LightFish, a new social shopping web site, offers shopping enthusiasts a new way to connect with like-minded peers…

News December 12
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Solution Roundup: 10 New Offerings Target Mobile, POS Markets

 New solutions are helping retailers create more compelling shopping experiences for today’s demanding cross-channel consumers. Below is a…

News December 10
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