Latest In: digital goods

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Commerce integrations on Roblox

Roblox Bridges Virtual and Real-World Shopping with New Commerce Integrations

Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the…

News May 16
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2025 colors of the year from Pinterest (Cherry Red), Pantone (Mocha Mousse) and Stitch Fix (Wisteria)

Setting the Tone for 2025: Moody Maximalism will Drive Style, Design Aesthetics

In 2024 everyone needed an Eras look (the more sparkles the better), Western styles spread well beyond the…

Features January 6
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How Brands from Walmart to Pacsun Have Harnessed the Power of Digital Twins

In its broadest and most straightforward definition, a digital twin is “a virtual replica of a physical object,…

Features December 23
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Example of digital sneaker created via Reebok Impact on Instagram.

Reebok Debuts AI-Powered Custom Sneaker Design Tool on Instagram

Reebok has launched an AI-driven fashion experience on Instagram that allows customers to create their own digital sneakers…

News May 13
digital goods NFTs Nike
Nike is releasing the first physical sneaker design tied to its .Swoosh Web3-enabled platform. The catch: only a limited number of members will get them.

Nike’s .SWOOSH Blends Digital and Physical with New Sneaker Drop

Nike is releasing the first physical sneaker design tied to its .Swoosh Web3-enabled platform. The Air Force 1…

News October 6
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Screenshot from Prada's Discord.

How Prada, Starbucks and Porsche are Using Discord to Up Their Customer Engagement Game

For many people Discord remains an anomaly — something they may have heard of during the pandemic but…

Features August 31
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An image of the Tiffany & Co. NFT, which was quickly sold out

With Growth Top-of-Mind, Luxury Brands Focus on Digital Goods and Virtual Experiences

Macroeconomic forces — from inflation to corporate layoffs and the unknown impacts of a recession — are creating…

Features February 7
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Nike pushes forward with its direct-to-consumer strategy after strong Q3 2022

Nike to Double Down on DTC Following Q3 Gains, Plans Standalone Jordan Stores

Nike is pushing forward with its digitally focused direct-to-consumer strategy following a strong Q3, with plans to build…

News March 23
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Metaverse FOMO retail commerce

Experiencing Metaverse FOMO? Don’t Panic, it’s a Marathon, Not a Sprint

Many eyes have been turned lately toward “the metaverse.” But while the metaverse is certainly the topic du…

Features March 7
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