Customer loyalty

Is it Too Late for JCPenney to ‘Make it Count’? Inside the Retailer’s $1B Turnaround Plan

JCPenney is self-funding its latest turnaround plan, which includes a reinvestment in its core customer and a more focused value proposition. CEO…

How Are Retailers Driving Shopper Retention and Loyalty?

Nearly two-thirds of consumers (65%) say they “love” fewer than three brands, according to a U.S.-based survey conducted by Dynata. Moreover, nine…

3 Ways Brands are Reimagining Loyalty Programs

Sure, points and coupons are great, but today’s consumers are expecting far more from branded loyalty programs. While dollar savings may be…

4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

While Urban Outfitters’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation…

Homedics CMO Reveals 6 Major Truths About Modern Marketing

Over the course of her expansive career in marketing, Kristen D’Arcy has worked for household names like American Eagle, PacSun, Ralph Lauren…

Inside Johnny Cupcakes’ ‘Fakery’: Gourmet Retail Theater Thrives in Boston

Johnny Earle always enjoyed the process of creating — even more so than the outcome. It’s the reason why he started 16…

5 Ways Retailers Can Tackle Wavering Customer Loyalty

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that…

Subscription Commerce Snapshot: Discounts are Out, Content and Community Are In

“Subscription commerce” was all the rage as companies like Stitch Fix and Blue Apron were riding their rocket ships to unicorn status….

CCS 2022: Experts Provide Lessons and Best Practices from the Great Acceleration

While some brands and retailers are still adapting to some of the new realities established by the COVID-19 pandemic, others have established…

How Can Brands Capitalize on NFTs? VC Firm Spotlights 3 Trends

The NFT space is heating up, and brands across the retail realm are eager to show their innovation in the quickly blossoming…

Study: Why AOV Has Ousted CLV as Ecommerce Executives’ Most Valuable Metric

The past two years have seen a rapid evolution of retailers’ digital operations, and perhaps more importantly led to a dramatic shift…

In the Wake of ‘Returnageddon’ Retailers Seek New Solutions to an Age-Old Problem

It was the kind of “-geddon” that could be seen coming from a mile away — a perfect storm combining an ecommerce…

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Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

Customer loyalty

Is it Too Late for JCPenney to ‘Make it Count’? Inside the Retailer’s $1B Turnaround Plan

How Are Retailers Driving Shopper Retention and Loyalty?

3 Ways Brands are Reimagining Loyalty Programs

4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

Homedics CMO Reveals 6 Major Truths About Modern Marketing

Inside Johnny Cupcakes’ ‘Fakery’: Gourmet Retail Theater Thrives in Boston

5 Ways Retailers Can Tackle Wavering Customer Loyalty

Subscription Commerce Snapshot: Discounts are Out, Content and Community Are In

CCS 2022: Experts Provide Lessons and Best Practices from the Great Acceleration

How Can Brands Capitalize on NFTs? VC Firm Spotlights 3 Trends

Study: Why AOV Has Ousted CLV as Ecommerce Executives’ Most Valuable Metric

In the Wake of ‘Returnageddon’ Retailers Seek New Solutions to an Age-Old Problem

2024 Predictions Report: 15 Experts Reveal Top Tech & Trends

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

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