What Meerkat Can Teach Retailers About Building A Voice Strategy Solely On Top Of Amazon
It’s an all too familiar story. A company builds its entire product strategy on top of a wildly…
Executive Viewpoints August 13
Latest In: conversational commerce
The Future Of Voice Shopping And Experience
How do we shop? We no longer just “go to the store”. We can buy on our computers,…
Executive Viewpoints May 30
The Emergence Of Conversation Commerce And The Implications For Merchants
The next great market shift is here. 2017 proved that the long-promised “smart home” is finally here —…
Executive Viewpoints April 26
Achieving The Right Balance In Retail – High Tech And Human Touch
There’s an ever-so-thin line between customer engagement and enragement. Wouldn’t you agree? Between the two are many tipping…
Executive Viewpoints April 11
Why Your Chatbot Must Speak With Your Brand’s ‘Voice’
When your advertising slogan is “Just the right amount of wrong,” and your commercials feature a combination of kinky S&M…
Editor's Perspective April 4
Virtual Assistants: What Consumers Want, And How To Deliver
In an independent survey of 3,000 U.S. and UK consumers conducted by Chatbots.org in late 2017, consumers said…
Executive Viewpoints March 21
Nordstrom Acquires Conversational Commerce, Digital Selling Platforms
To keep pace in the sprint to integrate online and offline shopper experiences at every touch point, Nordstrom…
News March 9
Retail’s Big Opportunity: 87% Of U.S. Consumers Grasp The Power Of Conversational Commerce
Natural language-powered chatbots and voice assistants such as Alexa and Siri are gaining traction for many retail-related tasks:…
News March 5Alexa: Retail’s Next Friend…Or Foe?
By Alicia Esposito, Content Strategist “Alexa, what’s the weather like today?” “Alexa, add coffee to my shopping list.”…
Executive Viewpoints May 23Top Stories
Latest Podcasts
Latest Resources
