community

Why an Active Brand Community is the Key to Customer Loyalty

Human beings need community. It’s a need that extends beyond our social behaviors into our purchasing decisions — nearly one-quarter of consumers…

For ASICS, the Metaverse Reflects, but Doesn’t Replace, Physical World Activity

The metaverse is poised to reinvent not just how shoppers interact with retailers, but even how retail operates as an industry. The…

Forrester, PayPal Execs Share Growth, Mobile Strategies At Magento Imagine

The topics of growth and community pervaded the Magento Imagine conference, which attracted more than 3,000 attendees from April 23-25, 2018 in…

Thando’s Footwear Boosts Site Traffic With Secure, Streamlined Payments

As a company that sources its designs from local African designers, it was critical for Thando’s to develop more than just an…

Webcollage Opens Content Community For Retailers And Brands

Product content publishing platform Webcollage has unveiled Montage — a community of selected partner brands and retailers that will combine brand-approved product…

Tapping Community To Connect Digital Strategies

Kelly Stickel launched Remodista to focus on retail disruption. By using Community as a business model, Remodista is working to “build, foster…

Building A Brand From The Community Up

We talk a lot about Influencers and Community in retail today, but we’re typically talking about a retail brand trying to develop…

Starbucks Safe Place Initiative: A Model For Retail-Community Connections

Seattle Police Department LGBTQ liaison officer Jim Ritter Amid images of street protests flooding the news since the Presidential election as well…

#RIC16: Mizzen+Main Relies On Personal Touch To Develop Nationwide Presence

Building a retail company carrying exclusively American-made products can be a gamble due to the time and costs required to make it…

Woodie’s Embraces Social Media Monitoring To Build DIY Community

Retailers are building up their social media teams in order to establish thriving communities and long-lasting relationships with consumers. But some retailers…

Fashion Digital Bridges The Gap Between Retailers And Tech Providers

Since 2012, Fashion Digital Founding Principal Sandy Hussain has focused on building a community within the fashion world. She has undoubtedly achieved…

Sport Chalet Relaunches E-Commerce Site With MarketLive

Retailers looking to build an effective experience across all platforms usually start with the e-Commerce site. The functionality and appearance of this…