Latest In: Cimulate

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Agentic Commerce: The Inevitable, but Narrow, Future of AI Shopping

The future of shopping is supposed to look like this: you tell your AI agent — whether powered…

Executive Viewpoints October 20
Cimulate contextualization John Andrews

Why Personalization Guesses, but Context Understands

For years, personalization has been retail’s magic word. The promise was simple: show each shopper exactly what they…

Executive Viewpoints September 25
chatbots chatgpt Cimulate John Andrews LLMs

Retail is Finally Conversational, but Most Brands Aren’t Ready

For years, ecommerce has been stuck in a transactional rut. Shoppers type in a keyword, scroll through product…

Executive Viewpoints June 23
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