Latest In: category expansion

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Amazon Prime Big Deals days set to return Oct. 8-9

Update: Walmart, Best Buy Join Amazon, Target with Plans for Fall Sales Events

[Update as of Sept. 25, 2025] Walmart and Best Buy have joined the fall sale bandwagon with plans…

News September 25
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Athletes go for a jog in Lululemon gear.

How Lululemon’s CEO Plans to Double the Business Despite Mounting Competition

Since taking the helm at Lululemon in 2018, Calvin McDonald has overseen a period of massive growth. The…

Features February 3
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Saks windows at the store's NYC flagship will feature the new art offering alongside art-inspired seasonal fashions.

Saks Delves into a New Luxury Category — Fine Art

Saks Fifth Avenue has introduced a new category to its stores and online offerings — a collection of…

News September 26
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DoorDash has added Lowe's to its marketplace.

DoorDash Continues Push Beyond Food Delivery with Addition of Lowe’s

DoorDash will now offer on-demand delivery from over 1,700 Lowe’s stores nationwide, marking the platform’s first foray into…

News April 1
banana republic BR Home category expansion furniture Gap Inc. homewares
Banana Republic formally launches its home brand BR Home.

Banana Republic Launches BR Home with Dedicated Website, Pop-Ups in NY and LA

Banana Republic has officially launched BR Home, the brand’s new furniture and home décor business. Parent company Gap…

News September 6
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Shein is expanding beyond fashion with its new marketplace.

Shein Takes Aim at Temu with Category Expansion, Brand Partnerships

In Shein’s ongoing efforts to stave off the threat of rival discount shopping app Temu (which overtook Shein as the No.…

News June 16
Amazon Bigcommerce category expansion department stores DTC ecommerce DTC retail family-owned Featured Feedonomics licensing luxury retail marketplace sellers Natori Retail ThinkTank (2022) Retail ThinkTank: Omnichannel Strategy (2022)
Designer fashion brand Natori successfully made the transition from wholesale to omnichannel.

Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

A 45-year-old family-owned luxury business might not be the kind of company one expects to be at the…

Features May 20
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The Vitamin Shoppe expands online assortment with drop ship and Logicbroker

Vitamin Shoppe Expands Online Assortment with New Dropship Program

Nutritional supplements retailer The Vitamin Shoppe is broadening its online product assortment through a new partnership with dropship…

News April 4
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