Latest In: Beautycounter

Amazon beauty retail Beautycounter brand advocacy brand advocates clean beauty direct selling DTC retail Featured Holiday 2022 responsible sourcing word of mouth marketing
Beautycounter's new CCO is bringing Amazon learnings to scale the DTC skincare brand.

How Beautycounter’s New CCO is Using Amazon Learnings to Scale the Brand

Kara Trousdale was the woman to know during the pandemic — she managed the consumables supply chain business…

Features November 7
agile store design Beautycounter customer experience design:retail design:retail News design:retail perspectives in-store technology Matches store design

Store Design Strategies for an Accelerating, Unpredictable Future of Retail

As change takes place at ever faster rates, speed and agility become king.  Retailers know that instead of…

Executive Viewpoints August 17
Beautycounter Carlyle Group

$1 Billion Brand: Beautycounter Gets a Boost from Carlyle Deal

The Carlyle Group, one of the largest private-equity funds in the world, has acquired a majority stake in…

News April 16
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Beautycounter Hybrid Store: Products in the Front, Livestream in the Back

Clean cosmetics brand Beautycounter has opened a brick-and-mortar store that doubles as a livestream content studio, blending a…

News December 18
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