Latest In: Ari Peralta

Ari Peralta Design Perspectives design:retail experience strategy sensory design Stimulate Retail store design
Sound is an often overlooked part of the in-store experience. Store design teams can embrace spatial sound to create more immersive brand journeys.

Amplifying Sound’s Role in Retail Design

The difference between a harmonious retail environment and a noisy, discomforting one can have a direct impact on…

Executive Viewpoints May 17
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Portrait of a women pixelated as if created by generative AI

Generative Art is Helping (re)Humanize the Retail Experience

Incorporating generative art empowers transformative retail experiences that encourage customers to visit and shop. They also can help…

Executive Viewpoints April 19
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Brands Pop into the Surreal as 3D Billboards Surge

Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user…

Executive Viewpoints March 22
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Ari Peralta color theory customer experience customized color Design Perspectives design:retail design:retail News design:retail perspectives neuroscience personalization retail design Retail ThinkTank (2024) Retail ThinkTank: Featured in Store Design & Experience (2024) Retail ThinkTank: Store Design & Experience (2024)
Headshot of Ari Peralta and running colors in the background.

Beyond Trends: Applied Color Science Anchors Personalized Retail Experiences

Color isn’t what we think it is. The idea that many designers believe colors such as green or…

Executive Viewpoints July 13
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