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3 Brand Marketing Lessons from Super Bowl LVI’s Ads

People watch the Super Bowl to be entertained and to take part in one of the few remaining…

Features February 14
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Study: Even Anonymous Online Customers Leave Multiple ‘Clues’ Indicating Purchase Intent

One of the top digital challenges faced by retailers is driving shoppers to their ecosystem in the first…

Features February 11
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These Four Ecommerce Design Trends Will Help Your Brand Innovate in 2022

As we are all aware, the pandemic drove most businesses online in order to survive. With that, the…

Executive Viewpoints February 9
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Report: Amazon Considering Peloton Acquisition as Fitness Company Seeks Profitability

Peloton is aiming to build its long-term profitability with the appointment of new President and CEO Barry McCarthy…

News February 8
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As Meta Flounders, Amazon and Google Prove it’s All About the Advertising

Amazon shares were up approximately 14% in after-hours trading on Thursday, Feb. 3 after the company reported some…

News February 4
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Reports: Amazon Go to Hit the Suburbs with Locations in Washington State and California

Amazon is bringing its Amazon Go convenience store format to the suburbs with the launch of a location…

News January 26
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5 Things to Know About Amazon’s New ‘Style’ Clothing Stores

Amazon has announced plans for its first-ever physical fashion store — dubbed Amazon Style — which will feature…

News January 20
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Amazon’s Missing Out on a Billion-Dollar Marketing Channel: Packages

In just a few short years, Amazon created a booming advertising business that opened doors for other retailers,…

Executive Viewpoints January 10
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Lululemon Names Former Twitch Exec to Head Digital Fitness Division

Lululemon Athletica has named Michael Aragon, formerly Chief Content Officer at Amazon subsidiary Twitch, as CEO of MIRROR…

News January 7
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