The End of the Endless Aisle: The Paradox of Choice in Ecommerce
For years, ecommerce has succeeded on an assumption that the more a marketplace offers, the more users are…
Executive Viewpoints March 6
Latest In: Accenture
Bath & Body Works Bets that the Nose Knows
Bath & Body Works will spotlight the sneakily powerful sense of smell via its Come Back To Your…
News May 2
Bath & Body Works Deploys Gen AI to Help Customers Sniff Out the Perfect Fragrance
Seeking to modernize its core technology platforms, Bath & Body Works is working with Accenture to leverage the…
News June 12
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
L’Oréal Expands Beauty Tech Competition Across Asia and MENA Regions
L’Oréal Groupe has launched the Big Bang Beauty Tech Innovation Program across a huge geographical region stretching from…
News May 30
Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market
As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has…
Executive Viewpoints May 2
Best Buy Adds Generative AI to its Customer Service Toolkit
Best Buy is expanding its partnership with Google Cloud to leverage generative AI technology for new customer service…
News April 9
6 Paid Social Trends to Be Aware of in 2024
As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. For…
Executive Viewpoints January 12
Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies
Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time…
Features July 28
The Future of International Commerce is Online — and the Field is Open
Where will the next great international business opportunity appear? The somewhat unlikely locations are eight rapidly growing countries…
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