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11.11 6.18 alibaba Bissell China Retail Chinese shopping festivals Featured influencers key opinion leaders KOLs livestreaming Singles' Day suning tmall Tmall Global
Bissell Singles' Day 11.11 KOLs

145-year-old Bissell Brand Leverages Livestreaming, 11.11 and KOLs to Clean up in China

Bissell is a quintessentially American brand. Launched in 1876 in Michigan, the floor care company is now run…

Features August 23
11.11 6.18 alibaba amazon prime day Bissell china Chinese shopping festivals covid-19 Double 11 Featured KOL livestreaming Retail ThinkTank (2021) Retail ThinkTank: Featured in New Revenue Models (2021) Retail ThinkTank: New Revenue Models (2021) Tmall Group Tmall Pitch Fest
Alibaba Singles' Day

5 Tips for Singles’ Day Success

November might seem far away, but the fact is, brands and retailers in China have already been preparing…

Features July 30
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank