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Episode 232

How to Get on Shoppers’ ‘Nice Lists’ This Holiday Season

Featuring: Brandon Rael, Director and Consult Partner, Kyndryl

Brandon Rael has decades of retail industry experience. As a member of RetailWire’s BrainTrust, a Rethink Retail Top Industry Influencer, and part of Kynryl’s consulting team, his daily focus is keeping pace with the new trends driving the retail industry forward.  
 
So who would be a better person than Brandon to dig into holiday trends and predictions? During this episode of Retail Remix, he shares:  

  • The critical role that social commerce will play in driving product awareness and conversions;  
  • How retailers can optimize their marketing and promotions strategies to maximize revenue; and
  • Why personalization and curation are both critical for standing out and setting a foundation for loyalty.

RELATED LINKS 

  • Connect with Brandon on LinkedIn 
  • Read this article featuring Brandon’s holiday predictions 
  • Learn more about Kyndryl 
  • Check out other industry experts’ holiday predictions 

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Podcast is sponsored by

Retail Remix

The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.

Episode 232

How to Get on Shoppers’ ‘Nice Lists’ This Holiday Season

Featuring: Brandon Rael, Director and Consult Partner, Kyndryl

Subscribe:

Advertisement

Podcast is sponsored by

Retail Remix

The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.

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