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Where are you on the Journey to Real-Time Personalization?
We’re well past the point of personalized consumer experiences simply being “nice to have.” Consumers don’t just want personalized experiences — they expect them. And brands are incentivized to deliver…
Executive Viewpoints January 6
Reports: Starbucks to Require COVID-19 Vaccination or Tests for All Employees
Starbucks will reportedly require its U.S. employees to be vaccinated against COVID-19 or undergo weekly testing, according to media reports from outlets including The Wall Street Journal, CNBC and CNN.…
News January 5
Fanatics Solidifies Move into Trading Cards with Acquisition of Topps
Digital sports platform Fanatics has acquired trading card brand Topps mere months after snagging the rights to produce Major League Baseball (MLB) trading cards, a partnership that Topps had owned…
News January 5
Walmart to Expand In-Home Grocery Delivery with Addition of 3K Drivers
Walmart is planning to scale its InHome delivery service to reach 30 million households by the end of the year, up from the 6 million homes that already have access…
News January 5
Experiential Retail, Beyond the Hype: 6 Defining Factors for Success
“Experiential retail” is a phrase that has gotten a lot of play over the past few years. But like any hot trend that has garnered a lot of buzz (I’m…
Features January 5
Report: Foot Locker Kids Puts Fun First at its First House of Play Store
Kids Foot Locker has reportedly launched a new store concept called House of Play, with an emphasis on providing a full-family experience, according to Footwear News. The store will span…
News January 5
Location Data is a Must for Site Selection
A willingness to adapt to new challenges comes part and parcel with the success of any business operation, but the COVID-19 pandemic has been disruptive beyond the typical ebbs and…
Executive Viewpoints January 5
Best Buy Launches In-House Media Service With Emphasis on Building Diversity
Best Buy is the latest retailer to enter the advertising market with the launch of Best Buy Ads, an in-house media company designed to help shoppers explore the retailer’s products,…
News January 4
What Recommerce can Teach Retailers About New Consumer Behaviors and Future-Proofing Sales
As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. This trend involves brands reselling…
Executive Viewpoints January 4
