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How to Create a Year-Round Marketing Strategy for Seasonal Products
Most ecommerce companies bank on the holiday shopping season for an influx of sales that keeps them afloat in the months to come. After all, they don’t call it Black…
Executive Viewpoints November 18
Babylist Holiday Survey: Shoppers Seeking Both Value and Values in the Gifts They Buy
The holiday season is known as a season for giving and spending time with family. As more households open their doors and host gatherings for their immediate and extended family,…
Features November 18
Francesca’s Appoints New CFO as it Builds Out Executive Team
Francesca’s has named Teresa Baker as its new EVP and CFO. Baker brings more than 20 years of brick-and-mortar and ecommerce experience to the role, including supporting multiple startups and…
News November 17
Party City Hires New COO to Spearhead Cost-Driven Supply Chain Revamp
Party City has hired Peter Smith as Chief Operating Officer to help the retailer optimize its supply chain and cut costs as it navigates economic uncertainty. The company has promoted…
News November 17
Charlotte Tilbury Glams Up Virtual Wonderland with Customizable Avatars
Charlotte Tilbury is the latest brand to launch a metaverse experience for the holiday season. Charlotte’s Beauty Realm is a 3D virtual shopping experience developed in partnership with Obsess to…
News November 17
Inside The Artist Tree’s Unique Take on Cannabis Retail
The Artist Tree chain of licensed cannabis stores in California is shaking up the dark, often intimidating dispensary experience with a retail concept that highlights the natural synergy between cannabis…
Features November 17
Meta’s WhatsApp Takes Another Step Toward ‘Super App’ Status with Commerce Enhancements
Meta unveiled a number of updates that will make easier for users to find, message and buy from businesses on its messaging platform WhatsApp at the first-ever WhatsApp Business Summit,…
News November 17
CNBC: Unionized Starbucks Workers Strike at More Than 100 Stores on Red Cup Day
Workers at 113 unionized Starbucks locations reportedly planned to strike on Nov. 17, Red Cup Day, for at least part of operating hours, according to CNBC and other media outlets.…
News November 17
Estée Lauder to Acquire TOM FORD in $2.8B Deal
Following weeks of public speculation regarding the acquisition, The Estée Lauder Companies (ELC) will acquire TOM FORD in a deal valued at $2.8 billion. The transaction is expected to close…
News November 17
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