Retail TouchPoints

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How to Create Immersive Retail Experiences

Digital signage looks vastly different today from my early days working for a niche hardware manufacturer developing simplistic solutions for groceries and customer-facing retail applications. Digital signage then was quite…

Executive Viewpoints February 20

Fashion Brands Must Act on Inventory Overhang or They’ll go Out of Style

The last two years have been a rollercoaster for fashion brands. The supply chain disruptions of 2021 led to many merchants struggling to get their hands on enough inventory, and…

Executive Viewpoints February 20

What Does the Future Hold for Digital-First DTC Brands?

Featuring: Jenny Fleiss, Senior Advisor, Volition Capital In today’s fast-paced and competitive marketplace, many consumer brands and digitally native DTC brands are fighting to stand out and chart a path…

Podcasts February 20

Sephora

Sephora is hosting a three-day immersive pop-up event in Los Angeles to celebrate the debut of Tatcha’s Forest Awakening collection in Sephora stores. The Forest Exhibit will launch Feb. 17,…

News February 17

The RealReal Cuts 230 Jobs in Streamlining Effort Aimed at Reaching Profitability

The RealReal will cut operating costs through layoffs and store closures, with plans to eliminate 230 positions, or 7% of its workforce, according to a filing with the Securities and…

News February 17
The Fresh Market is opening up its livestreaming for retail media opportunities.

New Fresh Market Offering Brings Together Retail Media and Livestreaming

Specialty food retailer The Fresh Market is expanding its partnership with video commerce platform Firework to launch what it is calling a “shoppable video live commerce (SVLC) retail media network…

News February 17

The Future of Commerce is Shoppable Video — and it’s Already Here

Remember the dawn of ecommerce? The very concept of entering credit card details into a website was so uncomfortable, retailers felt it would never catch on. Then Amazon happened, with…

Executive Viewpoints February 17
Person at a table working on a laptop with different marketing icons included

Homedics CMO Reveals 6 Major Truths About Modern Marketing 

Over the course of her expansive career in marketing, Kristen D’Arcy has worked for household names like American Eagle, PacSun, Ralph Lauren and Oscar de la Renta. Recognized as a…

Features February 17

The New Retail Landscape in 2023: Where Every Day is Game Day

Success in the new retail landscape in 2023 requires many of the characteristics of a winning sports team. Winning teams begin with an end in mind. The “coach” or CEO…

Executive Viewpoints February 17
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