Retail TouchPoints

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Bidnamic Discovery Pages Help Reduce PDP Bounce Rates

By reducing bounce rates from online merchants’ product detail pages (PDPs) that are reached via paid SERPs (search engine results pages) on Google, retailers can extend visitors’ journeys throughout their…

News August 24

Preparing for a Very Generative AI Holiday Shopping Season

As retailers gear up for the 2023 holiday shopping season, predicted to be another big year, expect generative AI to influence consumer shopping and buying decisions. In fact, seven out…

Executive Viewpoints August 24
The Home Depot has launched a new educational content hub for new homeowners who are looking for tools and resources to support their journey into home ownership.

Home Depot Launches New Content Hub to Empower Young Homeowners

Up to 70% of business-to-consumer marketers believe that content marketing has become more important to their business over the past year, and 77% have successfully used this content to build…

News August 23

Dick’s, Lowe’s, Target Execs Cite Theft’s Impact on Financial Results and Safety

While shrink is far from a new problem in retail, the impact of theft — particularly large-scale operations run by organized retail crime (ORC) rings — has been garnering the…

News August 23
La-Z-Boy has implemented a new omnichannel listening solution in order to better understand customer needs and expectations.

La-Z-Boy Deploys Omnichannel ‘Listening’ Solution to Boost Understanding of Shopping Behaviors

Furniture brand La-Z-Boy has implemented a new omnichannel listening solution as part of its ongoing strategy to evolve the brand and grow customer loyalty. The Experience Improvement (XI) Platform from…

News August 23
Outform is reimagining the store mannequin by combining 3D-like hologram tech, dynamic content and real-time data into one robust experience.

The Future of the Store Mannequin: Diverse, Digital and Data-Driven

Mannequins have played a starring role on the store floor for centuries. But while they still can add elements of creativity and context to visual displays, they are no longer…

Features August 23

Information Overload: Don’t Let Self-Checkouts Become a Chokepoint

For retailers, self-checkout is something of a double-edged sword. There’s no doubt the technology can bring tremendous benefits, such as allowing more customers to pay at the same time, thus…

Executive Viewpoints August 23
Nike NY flagship

Retail’s Future is Phygital

The retail landscape has dramatically changed over the last few years, and one emerging trend appears to be here to stay. Phygital retail experiences, in which physical elements and technology…

Executive Viewpoints August 23
As the marketplace ecosystem expands, brands have more opportunities to get their products in front of new customers. Here's how you can get started.

3 Keys to Breaking into More Marketplaces 

Marketplaces have become go-to destinations for consumers to browse a vast breadth of products and brands. For many, it’s the first place they go to search for items related to…

Features August 22
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