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Retail Media is Omni-Funnel: How to Master It
When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If so, you may miss out on the full-funnel benefits of retail media…
Executive Viewpoints November 28Ikea Debuts ‘Plan and Order Point’ Store Format in Dallas Market
Ikea will open a Plan and Order Point as its third store in the Dallas-Fort Worth market on Nov. 29, 2023, offering design consultations as well as a location where…
News November 27Retailers Focus Giving Tuesday Efforts on Feeding People, Pets
Among the many charity-themed promotions associated with Giving Tuesday on Nov. 28, several are designed to feed the hungry — whether they have two legs or four. From Nov. 27…
News November 27Discounts Drive Record-Breaking Black Friday, Cyber Weekend Spending
As Cyber Monday sales continue to roll in, Cyber Week appears to have allayed retailers anxieties by delivering another year of record consumer spending, according to Adobe Analytics. Online spending…
News November 27Touchland CEO Reveals 5 Social Media Best Practices for the Holidays
This is Part 3 of The Holiday Readiness Series, which will feature tactical tips and takeaways from experts that retailers can still apply to rev up their sales results. Looking…
Features November 27Excess Wine Inventory Pains France’s Bordeaux Region — Can Retail Optimization Technology Lift the Industry’s Spirits?
France recently announced it would dedicate $216 million to helping Bordeaux winemakers destroy their excess inventory, even helping them to tear up vineyards and plant other crops. France’s Minister of…
Executive Viewpoints November 27Digital Revolving Credit: A Potentially More Responsible Financing Option than BNPL
As the CEO of FuturePay, I’d like to shed light on some of the benefits of digital revolving credit over buy now, pay later (BNPL) options. Digital revolving credit is…
Executive Viewpoints November 27What’s Your Social Commerce Strategy? 5 Steps Brands can Take Now to Meet their Holiday Sales Goals
One thing brands and retailers can count on this holiday season is that shoppers are being more frugal when it comes to buying gifts. A recent survey of more than…
Executive Viewpoints November 24Wine Insiders Taps the Power of Gifting to Attract New Customers
At a time when customer acquisition costs are going through the roof, DTC wine brand Wine Insiders has seen a 151% increase in net-new customer acquisition in a single quarter…
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