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Roku Aims to ‘Democratize Access’ to CTV Advertising with New Selling Platform
Streaming TV platform Roku has launched a new service called Roku Exchange to connect streaming TV ad inventory with advertiser demand. By combining Roku’s TV advertising supply with identity data…
News June 12
Hanes Sells Champion Brand to Authentic for $1.2 Billion
HanesBrands will sell the IP and certain operating assets of its global Champion business to Authentic Brands Group for $1.2 billion, a figure that could increase to $1.5 billion via…
News June 12
Fanatics Looks to ‘Redefine the Trading Card Industry’ with Sotheby’s Partnership, New Collectibles Marketplace
Sports fan platform Fanatics has further solidified its presence in the world of collectibles through a new partnership with elite auction house Sotheby’s that the partners say will “redefine the trading…
News June 12
BJ’s Expands Same-Day Delivery for Oversize Items
In partnership with Roadie, a UPS company, BJ’s Wholesale Club has expanded same-day delivery services for large, big-ticket items such as patio sets, grills and TVs. “With same-day delivery, we’re…
News June 12
UPDATE: Bark Ups the Ante in Petcare with Expansion of Airline for Dogs
[Update 6/12/24] Less than a month after beginning service on its luxury airline for dogs, Bark has announced plans to expand the offering with the addition of five new destinations…
News June 12
Coachella Vibes in Your Store? How Offsite Events Drive Loyalty
Imagine throngs of festival-goers pulsing with energy, immersed in the electrifying atmosphere of Coachella. The air is alive with the beat of the music, the vibrant colors of the crowd…
Executive Viewpoints June 12
It’s Time to Embrace Mobile-First Retail
Omnichannel planning is widely recognised as the contemporary, effective and optimal approach to coordinating digital media. We all know that crafting a brilliant digital media plan stems from developing a…
Executive Viewpoints June 12
In Retail Real Estate, Smaller Spaces See Big Demand
“Less is more” appears to be the new mantra for retailers and QSRs when it comes to square footage for their stores and restaurants. A report from commercial real estate…
Features June 12
Ikea Is Opening a Roblox Store — and Looking for Real-World Employees to Staff It
Ikea is opening a new store in Roblox and plans to hire 10 new employees to work in it. “The Co-Worker Game,” a virtual universe where players can experience the…
News June 11
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