Retail TouchPoints
JCPenney Applies Holiday ’25 Lessons to Back-to-School Reddit Campaign
Top Stories
Latest Posts
As Gen AI Gains Traction, Potential Risks Become Impossible to Ignore
Businesses across industries have embraced generative AI across their organizations to power efficiency and performance. In fact, 79% of business leaders said they expect generative AI to transform their organizations…
Features July 8Steve Dennis Wants You to Crush Your Ego
Featuring: Steve Dennis, Author, Advisor and Speaker Taking a big leap that drives you — and your business — outside of your comfort zone can be scary. But Steve Dennis…
Podcasts July 8WSS ‘Untethers’ Associates with New Mobile POS System
Athletic retailer WSS, which is owned by Foot Locker, will deploy the Aptos One mobile POS solution across its more than 100 U.S. stores. The retailer hopes to enhance the…
News July 5UPDATE: Tractor Supply Faces Backlash for Plans to Weed Out Support for DEI, Environmental and LGBTQ+ Causes
[Update as of July 5, 2024] The Founder and President of the National Black Farmers Association, John Boyd Jr., said he is “appalled” by Tractor Supply’s decision to pull back…
News July 5Small Business, Big Ideas: What a Niche British Cheese Shop Learned from Netflix
This story is part of Retail TouchPoints’ ongoing “Small Business, Big Ideas” series, focusing on smaller retail brands that have found big success and have even bigger ambitions. Alex Sinclair…
Features July 5Weathering the Storm: How Retailers can Ensure Resilience Amid Rising Cloud Outages
In today’s digital-first marketplace, consumer expectations for flawless shopping experiences, whether in-store or online, have reached unprecedented heights and are putting pressure on retailers to provide an “always on” business…
Executive Viewpoints July 5Retail Media’s Next Wave: Data Portability
Brands are under more pressure than ever to prove that their advertising investments are leading to meaningful ROI. To do that effectively, they are seeking out offerings that focus their…
Executive Viewpoints July 4Grove Collaborative, Blueland Promote Plastic-Free July Initiatives
Two brands known for their commitment to sustainability, Grove Collaborative and Blueland, are marking Plastic-Free July with new tools and a fun consumer campaign, respectively. Grove has launched its Beyond…
News July 3Bookshop.org Plans Promo to Fight Prime Day Pandemonium
While other retailers launch competing sales around Amazon’s Prime Day in the hopes of riding the ecommerce giant’s coattails, for Bookshop.org, Amazon’s annual sale event highlights bigger existential concerns. The…
News July 3


















