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New Digital Signage Applications Taking Dynamic Content Down To Shelf Edge
Most digital signage implementations in retail have focused on large plasma screens hung high in the store and broadcasting video-only content. However, some recent and planned pilots are taking the…
Features May 22
FMI Report: Consumers Making Fewer Trips, Grocers Push Loyalty
Shopping trips are down 1.9 trips per week as a result of economic pressures and higher fuel prices, according to The Food Marketing Institute in its recently released Food Retail…
News May 15Peer-to-Peer Marketing Word-of-Mouth is Top Purchasing Influencer
If you want to influence a consumer’s purchasing decisions, then it’s almost always best to get to their family and friends first. If you can convince family and friends to…
News April 29Ecommerce Sales Rise, But Cannibalization Cuts Into In-Store Revenue
Ecommerce is growing sharply — much more rapidly than in-store sales. It grew some 21 percent, to $175 billion last year, crediting ecommerce with six percent of all retail sales,…
News April 29Q&A With Dee McLaughlin, VP of Marketing, Virgin Entertainment Group
With music and movies now available via a quick download to consumers’ desktops, technology has in some ways made it increasingly difficult to bring people into stores, and many entertainment…
News April 23Customer Focus, Multi-Channel Connections Top List of POS Initiatives in Aberdeen Report
It’s no longer enough to improve store productivity and decrease the cost of operations with a new POS system. Today’s smartest retailers are also focusing on increasing customer satisfaction and…
News April 23
AT&T Unveils Surface Technology As Latest Component of Customer Experience Initiative
Microsoft’s Surface technology made its consumer debut this week at five of AT&T’s retail locations in New York, Atlanta, San Antonio and San Francisco. Given the intense focus on customer…
Features April 18
Robot Galaxy Blasts Off With New Retail Concept
New Year’s is over, but on the third floor of the Palisades Center Mall in West Nyack, NY, countdowns are heard through the entire galaxy as the next big idea…
Features April 10
Kroger Teams With Packaged Goods Companies to Test Mobile E-Coupons
With the mobile phone stepping in as a new advertising medium, 25 to 34-year-olds are the demographic for what AdAge is calling the biggest test of wireless coupons to date.
News April 10
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