Retail TouchPoints

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Game-Based Marketing Author Shares Insights On Scoring Loyalty Points With Funware

In an era where the Internet reigns supreme and social interactions account for a large portion of consumers’ online activity, the ever-present question is how to integrate these trends into…

News June 3

Video Podcast: Episode 4

Shopper Driven Mobile Apps Amanda & Sal are back for the 4th episode of the Retail TouchPoints Podcast. This episode Amanda and Sal dive deep with 5 different mobile shopper…

News June 3

Facebook Storefronts Evolving With New Consumer-Centric Apps

Facebook continues to demonstrate value for the retail environment. Building on the propensity to drive engagement and viral impact among consumers, social commerce is making its way to the mainstream…

News May 27

Context Optional Announces Social Marketing Solution for Retailers

Social marketing software provider Context Optional recently announced the launch of a new set of tools designed specifically for retailers as part of the company’s Social Marketing Suite, an integrated…

News May 27

Overstock Enhances Club O

Overstock.com is striving to offer its club members enhanced benefits, including: Earn 5% in Rewards – In lieu of a 5% discount on limited items, members will earn 5% in…

News May 26

Context Optional Announces Social Marketing Solution for Retailers

Social marketing software provider Context Optional recently announced the launch of a new set of tools designed specifically for retailers as part of the company’s Social Marketing Suite, an integrated…

News May 26

5 Proven Tips for Winning Shoppers in New Categories

By Brian Ross, President, Precima A bigger basket. All retailers want it, and almost all of them have become adept at persuading shoppers to buy a particular item — whether…

News May 26

Steve Madden Puts Mobile Marketing to Work at Storefront

Mobile madness has struck the retail industry full force in the last year. The potential to lend yet another channel to the customer offers a supplement to the customer experience,…

News May 26

New Application Taps iPad For In-Store Experience Optimization

  The latest consumer buzz has been centered on Apple’s iPad, which surpassed 1 million units sold just under a month after its release. And while the excitement is still…

Features May 20
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