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Reading Apple’s iWallet Tea Leaves
Another mobile commerce patent from Apple in November. Surprised? Not likely. This application, filed last year and released this week by the U.S. patent office, is one of a series of…
News November 16Linkable Networks Partners With 24/7 Real Media To Help Retailers Increase Brand Awareness, Build Loyalty
Linkable Networks, a provider of linkable offers technology, and 24/7 Real Media, WPP’s ad technology company, recently announced a partnership that will focus on consumers’ growing interest in digital coupons…
News November 16Charlotte Russe Selects Fluid To Revamp E-Commerce Site
Mall-based specialty retailer Charlotte Russe has partnered with Fluid, Inc., an agency strategy and design services provider, to revamp the retailer’s web and mobile sites. The goal is to increase…
News November 16New Research Predicts A Jolly Holiday For Mobile Commerce
Mobility is the hot-button topic for retailers this holiday season as consumers grow more comfortable browsing and buying via smartphones and tablets. In fact, an estimated 15% of U.S. consumers…
News November 16Got Milk? Mobile Campaign Success Highlighted At CETW In New York
The Got Milk? brand chose an optimized mobile web site over an app to connect with its rapidly growing mobile consumer base, comprised of two primary segments: mothers and teenage…
News November 15Data Analytics Extends Barnes & Noble Insights
As more retailers subscribe to data analytics solutions to keep abreast of consumer demands, some are constrained by the amount of loading time required to track store inventory data. Barnes…
Features November 14Multiple Factors Vital To Improving International Online Shopping Satisfaction
Retailers are providing U.S. shoppers with incentives such as discounts and free shipping to increase purchases through their e-Commerce sites but can improve offerings to draw more international shoppers. Multiple…
News November 11Forward-Thinking Retailers Tap Mobility To Connect With Shoppers
Retailers are gravitating to mobile marketing initiatives including short message service (SMS) marketing, quick response (QR) codes, and applications to boost brand awareness and formulate more personalized shopping experiences. Merchants…
News November 10Code of Content
According to comScore’s recent study of mobile quick response (QR) code scanning, 14 million Americans scanned QR codes from their mobile phones this past June. But before you integrate QR…
Executive Viewpoints November 10
