Retail TouchPoints
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Multiple Retailers, Solution Providers Help Orphans Worldwide Through RetailROI
The RetailROI charitable organization knows how to energize people leading up to the annual NRF convention. In its third year, SuperSaturday again fulfilled its promise of motivating both retailers and…
Features January 19Retailers Point To Data Analysis As Key To Customer Engagement Best Practices
As the amount of readily-available retail data continues to multiply, capturing useful and accurate information can be overwhelming for Chief Marketing Officers. According to a recent IBM study of data…
News January 18CES Session: Tapping Mobile And Social Media To Bring Shoppers In-Store
Particularly in the electronics industry, products are released at a rapid pace. To grab consumers’ attention and dollars, it is vital that retailers create an educational and engaging experience across…
Features January 17Chaparral Motorsports Boosts Facebook Revenue By 26% With Site Integration Solution
As Facebook commerce slowly gains traction in the retail industry, merchants including Aeropostale and JCPenney are integrating storefronts into their brands’ Facebook pages. Chaparral Motorsports also is reaping the benefits…
News January 16NRF 2012 Solution Spotlights
NRF 2012 offers solution providers the ability to showcase the latest product announcements. With the focus on mobile this year, retailers are in search of new ways to engage with…
News January 1310 Retailers Receive Customer Engagement Awards
Customer engagement is the cornerstone of success in today’s challenging retail environment, because shoppers are more empowered than ever and are demanding the right products at the right price, available…
News January 12Digital Signage Dissected
Digital signage is well-established technology that allows for targeted distribution of rich media assets to digital display endpoints. Its notion of granular “narrowcasting” contrasts with the one-size-fits-all approach of broadcasting.…
Executive Viewpoints January 12Can Mobile Answer The Loyalty Question?
How do merchants sustain mutually beneficial relationships with their customers? That’s the fundamental question at the heart of modern retailing, and one driving significant investment in customer relationship management schemes,…
News January 12LightSpeed Streamlines Checkout Via Interactive Mobile POS Solution
Editors’ note: We have simplified the Retail TouchPoints Solution Spotlight. The new form is available by clicking here. Today’s mobilized consumer expects more personalized service during the shopping experience. To…
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