Retail TouchPoints

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Multiple Retailers, Solution Providers Help Orphans Worldwide Through RetailROI

The RetailROI charitable organization knows how to energize people leading up to the annual NRF convention. In its third year, SuperSaturday again fulfilled its promise of motivating both retailers and…

Features January 19

Retailers Point To Data Analysis As Key To Customer Engagement Best Practices

As the amount of readily-available retail data continues to multiply, capturing useful and accurate information can be overwhelming for Chief Marketing Officers. According to a recent IBM study of data…

News January 18

CES Session: Tapping Mobile And Social Media To Bring Shoppers In-Store

Particularly in the electronics industry, products are released at a rapid pace. To grab consumers’ attention and dollars, it is vital that retailers create an educational and engaging experience across…

Features January 17

Chaparral Motorsports Boosts Facebook Revenue By 26% With Site Integration Solution

As Facebook commerce slowly gains traction in the retail industry, merchants including Aeropostale and JCPenney are integrating storefronts into their brands’ Facebook pages. Chaparral Motorsports also is reaping the benefits…

News January 16

NRF 2012 Solution Spotlights

NRF 2012 offers solution providers the ability to showcase the latest product announcements. With the focus on mobile this year, retailers are in search of new ways to engage with…

News January 13

10 Retailers Receive Customer Engagement Awards

Customer engagement is the cornerstone of success in today’s challenging retail environment, because shoppers are more empowered than ever and are demanding the right products at the right price, available…

News January 12

Digital Signage Dissected

Digital signage is well-established technology that allows for targeted distribution of rich media assets to digital display endpoints. Its notion of granular “narrowcasting” contrasts with the one-size-fits-all approach of broadcasting.…

Executive Viewpoints January 12

Can Mobile Answer The Loyalty Question?

How do merchants sustain mutually beneficial relationships with their customers? That’s the fundamental question at the heart of modern retailing, and one driving significant investment in customer relationship management schemes,…

News January 12

LightSpeed Streamlines Checkout Via Interactive Mobile POS Solution

Editors’ note: We have simplified the Retail TouchPoints Solution Spotlight. The new form is available by clicking here. Today’s mobilized consumer expects more personalized service during the shopping experience. To…

News January 12
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