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RNKD Encourages Consumer Sharing, Optimizes Voice Of The Customer Strategies
Social networking sites such as Facebook, Twitter and LinkedIn provide an open forum for retailers to interact with consumers, better analyze shopper preferences and respond to feedback. Although these customer-centric…
News December 14Study Indicates 70% Of Retailers Adding Technology-Enabled Touch Points; In-Store Mobile Commerce On The Rise
Due to advanced smartphone technology, today’s consumers have new, expanded access to product information at any time. Faced with the challenges of a more empowered, cross-channel shopper, retailers continuously are…
News December 13IBM To Acquire DemandTec For $440 million
IBM is acquiring DemandTec, a provider of cloud-based analytics software that enables businesses to examine different customer buying scenarios, both online and in-store. The acquisition of DemandTec will extend IBM’s Smarter…
News December 13Online Credit Volume Expected To Exceed $200 Billion In 2016
In light of economic uncertainty, consumers have been seeking deals and completing purchases with cash or debit card accounts, but now are growing more confident in using credit cards, according…
News December 12Motorola Solutions Unveils MC2100 Mobile Computing Series To Help Enterprises Improve Operational Efficiency
Motorola Solutions today introduced the MC2100 industrial mobile computing series to address the need for a smaller mobile computer that expands the range of solutions available for both large enterprises…
News December 12Video Analytics Solutions Help Retailers Optimize Customer Service And Workforce Management
Best-in-class retailers are leveraging video analytics to better strategize workforce management and optimize customer engagement initiatives in-store. During a previous ViewPoints article, Verlin Youd, SVP of Sales and Marketing for…
News December 9Dana Harder Joins Retail TouchPoints
Leading retail executive Dana Harder joined Retail TouchPoints (RTP) and G3 Communications to help advance innovative, multi-media initiatives. She also is leading the launch of Channel Marketer Report, a new…
Features December 8Retailers Face A Battle For Relevancy In A Mobile World
A trip to the store is not what it used to be. The days of making a list, reading the circulars, printing or clipping a few coupons, and visiting the…
Executive Viewpoints December 8Smarter Checkout Solution Creates Cross-Sell, Upsell Opportunities At The Point-Of-Sale
Concept: Despite the growing popularity and acceptance of e-Commerce, social media, and mobile browsing and buying, the brick and mortar retail store remains the favored shopping channel for consumers. Many…
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