Retail TouchPoints

BARC Report Shows Mobile Retail BI On The Rise

 As retailers strive to make faster, real-time decisions based on increasingly broad and unstructured data sets, their use of  business intelligence (BI) applications responding to those needs is on the…

Ethics And Retail: A Good Match By Debbie Hauss, Editor-in-Chief I don’t want to be naïve: I know that business success hinges on the bottom line ― margins, sales, profits.…

ModCloth Boosts Paid Search Revenues 22% with Marin Software

Search engine marketing and optimization are vital to success in the competitive e-Commerce marketplace. Online-only retailers specifically are faced with the challenge to increase awareness, pique interest and drive traffic…

Dolce&Gabbana Powers Sites With Akamai

Dolce&Gabbana (D&G) announced today that the Italian fashion brand has implemented Akamai’s Dynamic Site Accelerator and is improving site performance, load time and the overall user experience. “Akamai analyzed the…

BIGinsight Report Shows Nordstrom Shoppers Engaging Via Mobile

While retailers implement mobile into their customer engagement strategies, many consumers still are adjusting to their mobile devices as a shopping tool. Among those retailers, Nordstrom has made a name…

5 Digital Tools To Boost Your Brand In 2012 [Infographic]

Today’s savvy shoppers have access to a variety of digital shopping tools including digital coupons, Facebook storefronts, gamification and social bookmarking. Retailers utilizing these tools have reported an increase in…

Combining Social Interactions And Loyalty With Gamification

Part II of “Gamification In Retail” reveals how gaming strategies drive social interaction, and ways retailers can determine the optimal rewards for their gamification strategy. Part III will appear in…

In-Store Insights Help Turn Browsers Into Buyers

There’s a lot of chatter in the retail space about the threat of online sales to traditional brick-and-mortar stores.  Perhaps that talk should be about the huge, missed opportunity walking…

Driving Shopper Loyalty Through Digital Platforms

Imagine today’s typical trip to the store ― that big, complex place where we go to get all the things we need to run our homes and take care of…