Retail TouchPoints

Video Content Boosts Sales

Videos are making inroads in commerce. More than 180 million U.S. viewers watched 40 billion online videos in January 2012, according to comScore. Retailers are taking note and incorporating video…

Study: Retailers Shifting To Multichannel Supply Chain Management

The economy is improving and unemployment rates are declining at a consistent rate. As a result, consumers have a more positive sentiment towards purchasing items that are not staples of…

SES Session: Don’t Be Afraid Of Social Commerce

Benchmark research and case study examples continue to spotlight the benefits of social media, but many retailers still are struggling to develop an optimal strategy. Moreover, merchants are wondering if,…

Why Is Customer Loyalty Important? [Infographic]

Tapping Gamification To Optimize Employee Engagement

Part IV of “Gamification In Retail” reveals how retailers can utilize games and motivational incentives to surge employee engagement and participation. Future implementation and overall sentiment of gamification strategies also…

The Container Store Taps Voice Of The Customer To Maximize Multichannel Success

Shoppers increasingly are seeking to experience brands across multiple channels, from social networking sites to e-Commerce and mobile storefronts, as well as brick-and-mortar locations. In order to ensure consistency and…

Finally: Strong Financial Results From Social Media

Social media is increasingly important for retailers and brands; soon it will touch and benefit every significant metric of a retail organization. Why is social relevant? Consider a few data…

iQmetrix Engages Shoppers With Interactive In-Store Browsing Experience

Retailers place a great deal of emphasis on multichannel and cross-channel engagement to reach today’s consumers while satisfying their shopping preferences. One of those preferences, the in-store experience, remains strong,…

Chedraui Rolls Out AccessVia Digital Shelf-Edge Signage

Groupo Commercial Chedraui, a retailer with operations in Mexico and the U.S., has selected the AccessVia Digital Signs extension to Web dSignShop for its new digital shelf-edge signs. The tool…