Retail TouchPoints

Build-a-Bear Implements Prestimedia Pinterest Feature

Build-A-Bear Workshop, Inc. has adopted a new “I Love It” Pinterest feature in an effort to expand it online presence and brand awareness.  Developed by Prestimedia, the new tool integrates Build-a-Bear’s…

THOR-LO Reduces Costs by 70% With Improved Wireless Infrastructure

Brand manufacturers and distributors rely on wireless networks that are stable, efficient and easily accessible. They also need seamless delivery of voice traffic and business-wide data transferred over the enterprise…

Upcoming Webinar Spotlights Social Commerce Best Practices

Many retailers are struggling to crack the code on developing optimal customer engagement strategies via social networking sites — and to turn social interaction into dollars efficiently. An upcoming webinar…

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totes-ISOTONER Doubles Online Conversion Rates With Improved Search Functionality

In the competitive online marketplace, optimal search functionality is key to retailer success. If consumers cannot find the products they’re seeking quickly and easily, they will move without hesitation to…

New Survey Spotlights Need For Personalized Offers and Communications

Retailers have been implementing loyalty programs for decades to incentivize shoppers to purchase items and visit stores more frequently. However, a recent survey from COLLOQUY indicates that although more people…

Gamification Goes Mainstream [Infographic]

Games and competition are proving to be a successful way to engage shoppers. For retailers, gaming strategies help to facilitate customer interaction and create loyal customers. The future of gamification…

Leading Retailers Use Gamification To Boost Customer Engagement And Loyalty

This is Part I of “Gamification In Retail,” a four-part series dissecting Gamification: what it is, why it’s growing and how best-in-class retailers are leveraging it. Part II will appear…

Personalization In 2012: Intent Leads, Social Matures

While personalization has existed for more than a decade,  emerging as a priority for every online retailer, 2012 is shaping up to be a truly innovative year for relevant, in-the-moment…