Retail TouchPoints
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Birkenstock Central Boosts Conversions, Engagement With Behavioral-Triggered Email Campaigns
Shopping cart abandonment is an ongoing struggle for a majority of today’s retailers. Between the rise of price-comparison apps and the influx of price and item information available at consumers’…
News May 3E-tailing Group Study Sees Growing Focus On Mobile, Tablets And Content Strategies
Today’s consumers are growing more savvy and accustomed to comparing prices and researching products across online platforms and in stores. Merchants must meet shoppers at their channel of choice and…
News May 2Will Shoppers Share More Info For A Better Shopping Experience? [Infographic]
A growing number of consumers are willing to trade their personal information for a more personalized shopping experience, according to a recent IBM study. As many as 75% of consumers…
Executive Viewpoints May 1Mobile POS: Changing The Way Retailers Think About Payment
This is Part III of Retail TouchPoints’ payment update, a three-part report uncovering the latest developments in EMV, mobile payment and mobile POS. Click here to read Part II of the…
News May 1SMB Report: In-Store Technology, Daily Deals and Social Media Drive Growth For Smaller Retailers
Today’s small-to-medium business (SMB) retailers are challenged by key operational issues such as budgeting, limited resources and customer acquisition as they compete in a consumer-driven marketplace. The web has become…
Features April 30The Root Of 2012 Trends For Retailers
Now that Q1 2012 is just about behind us, I’d like to review where I see marketers evolving their direct digital marketing strategies during the remainder of this year to…
Executive Viewpoints April 30PinSync Streamlines Venue Optimization To Boost Store Engagement
Progressive retailers seize customer engagement opportunities to initiate positive shopper experiences and cultivate a role in spreading brand awareness. This approach ultimately helps retailers impact consumer mindshare, as well as…
News April 30Mobile Device Retailers Improve Operations, Profitability With iQmetrix/Envysion Joint Venture
Envysion, a Managed Video as a Service (MVaaS) provider, has completed integration to the RQ4 integrated business intelligence platform from iQmetrix, a provider of Retail Management solutions for the wireless…
News April 30Zmags Launches Digital Catalog Tools For iPad, Facebook And Pinterest
Zmags, a mobile and social marketing platform provider, announced a new app for the iPad and new social capabilities for Facebook and Pinterest. The offerings enable brands and retailers to more effectively engage…
News April 30
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