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Six Things to Know About Reformation’s Business as the Company Prepares to Go Public
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Target Announces Fall Boutiques For ‘The Shops At Target’
Target is taking a new approach to the store-within-a-store concept with the launch of The Shops at Target. The mega retailer is partnering with four select boutiques each season to…
News June 1Mandee Generates $400,000 in 3 Days With QR Code Campaign
As shoppers continue to consult smartphones while in store for price and product comparison, Quick Response (QR) codes have become powerful marketing tools for sharing and promoting content in locations.…
News June 1Intent to Buy Cartoon #5: Email Offer
In an ever-changing world, retailers must take into account people’s ever-changing lifestyles. By focusing on your audience’s in-the-moment needs and desires, retailers can provide more relevant recommendations. – Dan Darnell,…
Executive Viewpoints June 1Threadless Gains 360-Degree View Of Shoppers With Data Collection And Analysis
The ubiquitous and always-on nature of the Internet, social media and mobile tools has made it easier for smaller retailers to grow and thrive. Threadless, an independent T-shirt design and…
News May 31Retailers Focus On Testing In-Store Mobile POS And POP Solutions
Best-in-class retailers are recognizing the front- and back-end benefits of implementing mobile technology. From improving inventory and supply chain management efficiencies to maximizing the in-store customer experience, tablets and smartphones…
News May 30Social Media Analytics: The Core Of The ‘Me-Tailing’ Movement
Part I of Retail TouchPoints’ multi-part feature exploring trends and developments in social media analytics, the business intelligence it provides, and real-life applications underway at Bonobos; Chico’s; Ice.com; Pacific Sunwear;…
Features May 28Is Traditional Retail Dying?
As CEO of a company that is working to level the playing field between online and physical retailers, I take special notice when established brands like Sears and Best Buy…
Executive Viewpoints May 28Combat The Amazon Price Check App With Effective Multichannel Retailing
The Amazon Price Check app was an inevitability for the industry — smartphones eliminate information asymmetries on pricing and do so while the customer is in the store at the…
Executive Viewpoints May 28VisiStat Enables Social Media Monitoring To Optimize E-Commerce
Progressive retailers are implementing strategies and tactics to develop a 360-degree view of their customers to present more valuable offers and optimize the shopping experience. Because customer-centric data has become…
News May 28
