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Getting Closer To The Customer [Infographic]
Retailers have numerous opportunities to engage with customers, to provide information, answer questions and respond to complaints. To date, a large percentage (44%) of companies have left customer communication solely…
Executive Viewpoints June 5Walmart, PacSun & Ice.com Share Insights On Social Media Analytics
This is Part II of Retail TouchPoints’ multi-part feature investigating trends and developments in social media analytics and the business intelligence the technique provides. This segment focuses on insights from…
Features June 5Sleeping With The CMO
Editor’s note: This article is an excerpt from Schwartz’ upcoming novel titled: Fast Shopper, Slow Store due to be published in August 2012, expanding on The Impulse Economy. For thousands…
News June 5Video Analytics Debate: From Mission Impossible to the Mall
Retailers use video surveillance cameras for a host of reasons — everything from loss prevention to customer safety to liability protection. But with the rise of IP-based video surveillance accompanied…
Executive Viewpoints June 5VirtuOz Launches Micro-Agents For Extended Intelligence In-Store
The customer experience is a key competitive differentiator in retail, particularly as consumers focus on leveraging a variety of channels to get the e-Commerce best deal. As a result, loyalty…
News June 5Pitney Bowes Survey Reveals Consumers’ Willingness To Share Personal Data
In a new survey, Pitney Bowes revealed consumers’ sensitivities and perceptions about personal data and their willingness to share it with companies. The survey outlined four types of data ―…
News June 5Consumers View More Videos On Tablets
Consumers are viewing videos on their mobile devices more frequently, particularly on tablets, according to Rhythm NewMedia. In its recent Q1 2012 report, which highlights this shift in video tablet…
News June 5The Container Store Drives Engagement With Themed Interactive Digital Catalogs
The Container Store has announced a partnership with Zmags, a mobile and social marketing platform provider, to drive customer engagement across all multi-media channels with themed interactive digital catalogs. Using…
News June 5Smashburger Optimizes The Customer Experience Across Locations
A top challenge for large retail chains and restaurant franchises is ensuring a consistent, enjoyable experience across all locations. Unified customer service, store cleanliness and product offerings all present an…
News June 4
