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What Wayfair is Learning as it Takes Its Online Catalog to Brick-and-Mortar
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Pacific Sunwear Evolves To Omnichannel Retailing
Today’s savvy shoppers are demanding seamless brand experiences across channels so they can browse and buy at any time, using any device. To meet this demand, best-in-class retailers are leveraging…
News December 10Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Holiday Shopping Trends And New York City Window Displays Retailers were thrilled with the results of Thanksgiving weekend. From Thanksgiving to…
Executive Viewpoints December 790% Of Consumers Say Free Gift With Purchase Increases Brand Loyalty
“Free gift with purchase” promotions offer shoppers an extra incentive to buy, and can provide the retailer offering it with increased sales, as well as improved brand loyalty. In particular,…
News December 7Home Goods And Beauty Segments To Experience Most Growth This Holiday Season
The holiday shopping season began on a positive note, with retailers across categories experiencing a healthy boost in sales. But the winning category through the New Year will be home…
Features December 6CampSaver.com Increases Conversion Rates With Email Marketing
Despite the rise of mobile and social media marketing, email still plays a pivotal role in retailers’ cross-channel marketing strategies. To maximize customer acquisition and retention efforts, merchants across categories…
News December 5Courting Your Customers: It Starts With Attraction By Fatima D. Lora Similar to the dating scenario, retailers must “court” consumers with messages and imaging that create a reason for the…
Executive Viewpoints December 5Completing The Cross-Channel Challenge
More than three quarters (76.2%) of retailers either have a cross-channel strategy in place or are planning to implement a program, according to results from the recent survey titled: Completing…
News December 4The Only Word Retail CEOs Want To Hear Is ‘ROI’
On a fine September morning, my CEO came to me demanding higher ROI for the holiday season in a time when consumers are using every trick possible to locate the…
Executive Viewpoints December 496% Of Consumers Plan To ‘Showroom’ More Frequently
Smartphones are expected to be key shopping companions during this holiday season, with shoppers using their mobile devices to hunt for deals, compare prices and investigate product and competitive information…
Features December 4
