Retail TouchPoints

Avenue Sees 97% Open Rate By Switching To Rich Media Messaging

Avenue, a plus size fashion retailer, has achieved a 97% open rate and an ROI of approximately 6,600% with a national promotion using Rich Media Messaging technology. The ongoing mobile…

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Belk Celebrates 125th Anniversary With Integrated, Prize-Based Campaign

Innovative retailers are connecting digital marketing channels to deliver compelling campaigns to shoppers. By blurring the lines between mobile, social, the web and brick-and-mortar stores, retailers are generating cutting-edge initiatives…

Saturday, a new brand developed by Kate Spade New York, embodies a product aesthetic and in-store experience designed to address the wants and needs of younger shoppers, according to Kyle…

LivingSocial Taps Custora Analytics To Enhance The Customer Experience

LivingSocial has announced a partnership with Custora, a provider of e-Commerce predictive marketing analytics, to help improve the customer experience, acquisition and retention. As part of the collaboration, LivingSocial will…

Revel Systems And MokiMobility Partner To Meet PCI Rules For Mobile POS

  Revel Systems, a provider of iPad point-of-sale solutions, has selected MokiMobility to roll out mobile and iPad POS systems that meet the latest guidelines set by the PCI Security…

Tablets Help Kate Spade Saturday Optimize Brand Experiences

Young consumers are more technologically connected and eager to browse and learn about products online and via mobile devices. To ensure these tech-savvy shoppers are equipped with the digital resources…

Marc Cain Selects Supply Chain Management Tools From TXT E-Solutions

Marc Cain, a European fashion retailer, announced a partnership with TXT e-solutions, a provider of integrated and collaborative business process planning tools. The retailer has gone live with two TXT…

eBay Rebrands Shopping.com As The eBay Commerce Network

eBay has relaunched Shopping.com, a price comparison web site it purchased in 2005, as an e-Commerce advertising network. The new eBay Commerce Network is designed to enable merchants and publishers…