Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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Tuesday Morning Goes To Single-Channel Shopping
By Kim Zimmermann, Managing Editor If a retailer has a store that is struggling, they try to right the ship. If the ship is still sinking after investing some time…
Executive Viewpoints August 21The Rise Of Pop-Up Shops
For years, pop-up shops have been embraced by merchants that sell holiday-themed or seasonal products. But retailers of all sizes are now leveraging these limited-time stores to pique consumer interest,…
Features August 20Where Are The ESLs?
Here is a quick bit of trivia. What do these four things have in common? CD-ROM Microsoft Windows Apple Macintosh Electronic Shelf Labels The answer: all were invented in the…
Executive Viewpoints August 20Price Matching With Rebates Help Counter Showrooming
When brick-and-mortar retailers match e-Tailer prices with rebates, the majority of consumers will shop and buy from them more often, according to a study released by parago in July 2013,…
Features August 20Responsys Amps Up Personalization Efforts With Interact Marketing Cloud
Retailers are striving to connect with price-conscious shoppers by taking a more customer-centric approach to their marketing strategies. To help organizations tackle this new business necessity more effectively, Responsys, recently…
News August 20How To Become A Social Enterprise
The entire retail universe has been gabbing about what a big deal social media is. It’s a reality and it’s here to stay. But so many organizations still do not…
Executive Viewpoints August 20Winning Shopper Loyalty Through Social Commerce Promotions & Pricing Strategies
By Kathy Beck, Senior Director of Product Marketing, Revionics The world is changing fast, and with the advent of social and mobile the retail shopper is more demanding than ever. In…
Executive Viewpoints August 19Mobile Payments Growing Slowly But Will Reach $58 Billion By 2017
While U.S. mobile payment transactions more than tripled from 2011 to 2012, reaching $539 million last year, proximity or contactless payment transactions now are growing more slowly, due to limited…
News August 19J. Hilburn Drives Sales By Creating Luxury Brand Experiences
When asked to define “luxury,” consumers refer to several terms, including “highest quality,” “splurge,” and “excellent reputation,” according to research from Ipsos MediaCT. J. Hilburn strives to deliver these luxury…
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