Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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How To Capture Last Minute Back-To-School Sales With Online To Offline Marketing
With Labor Day weekend less than a week away and many schools across the country already open, it would be logical to assume the back-to-school sales season is nearly over. …
Executive Viewpoints August 27Become A Pop-Up Powerhouse!
For years, pop-up shops have been embraced by merchants that sell holiday-themed or seasonal products. But retailers of all sizes are now leveraging these limited-time stores to pique consumer interest,…
Executive Viewpoints August 27Fairway Market Introduces Hearing Loop For Hearing-Impaired Customers
Fairway Group Holdings, the parent company of grocery store chain Fairway Market, has announced the installation of a hearing loop at the deli counter in its Broadway, New York City,…
News August 265 Questions E-Retailers Should Ask Before Setting Up Shop
By Doug Sternberg, EVP Of Client Strategy at Dotcom Distribution Although e-Commerce generates huge sales volumes for many retailers, a large number of those online transactions are contingent on traditional…
Executive Viewpoints August 26Personalized Marketing Improves Brand Perception
Personalized marketing campaigns and tactics, such as customized emails, banner ads and product recommendations, significantly impact engagement and even sales among online shoppers. To determine how tailored messages and offers…
Features August 26Target Brings Back $5 Million School Donation Program
Target has announced the return of its Give With Target program, in which the company will donate up to $5 million to K-12 schools nationwide. Guests can allocate the full…
News August 23How To Embrace Retail’s Newest Trend: Webrooming
By Dr. Gary Edwards, Chief Customer Officer, Empathica Showrooming has consumed a lot of oxygen in the retail space. Desperate to stop consumers from browsing in-store and buying online (often…
Executive Viewpoints August 23Best Buy Canada Is Tackling Showrooming!
Photo Courtesy: Getty Images Best Buy Canada has implemented 360mobile to help in-store sales associates better serve customers. “The entire buying process has changed – from where customers do their research to where…
Executive Viewpoints August 23Newgistics Expands Software Solutions Via Acquisitions, Partnerships
Newgistics, Inc., a provider of end-to-end e-Commerce platform services for retailers, recently announced new acquisitions, partnerships and unveiled new solutions that will help expand the reach of its services to…
News August 23
