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Lands’ End Consults Borderfree For International E-Commerce Strategy
Retailers are discovering that a significant growth opportunity for their businesses is to expand e-Commerce browsing and buying capabilities to consumers worldwide. Lands’ End, an established American lifestyle brand and…
News October 17Shopping For A Cause
Happy Thursday, RTP readers! It’s been a busy week for our team. We’re in the heart of our annual company meetings and we’ve spent hours (and I mean hours) discussing the…
Executive Viewpoints October 17Holiday Predictions Uncertain In Light Of Government Shutdown
Predictions from Deloitte Consulting indicated that retailers and consumers alike were going to have a more pleasurable holiday season, with total sales expected to climb between $963 billion and $967…
News October 16Nominate A Retail Innovator: 2013 Customer Engagement Awards
By Debbie Hauss, Editor-in-Chief Retail TouchPoints is now welcoming nominations for the 2013 Customer Engagement Awards! In its third year, the Customer Engagement Awards will recognize retailers who are using creativity…
Executive Viewpoints October 16American Express Serve Unveils New Money Management Tools And Free Cash Load Network
American Express recently introduced new money management capabilities, as well as a cash load feature, to its Serve reloadable prepaid account offering. Using Serve, consumers can direct deposit funds, pay…
News October 15Retailers Improve Sales And Marketing Results By Tracking Customer Behavior
Following is Part 2 of the Retail TouchPoints Analytics Optimization feature. This article will highlight case studies and best practices for leveraging merchandising, social and marketing data to predict…
News October 15Use Videos Along The Path To Purchase To Increase Sales
Keeping online shoppers engaged (and buying) takes constant attention from retailers. How do you borrow the tactics that work in-store, like end-cap displays and piles of inviting merchandise, to attract…
Executive Viewpoints October 15Consumers Shy Away From Secured In-Store Products
As many as 60% of consumers have admitted to not purchasing a product due to difficult in-store security measures, according to a report released by packaging solutions company MeadWestVaco Corp.…
Features October 15Geoscape Intelligence System Gathers Consumer Data For Multicultural Marketers
Today’s retailers must be equipped to effectively market to a variety of cultures based on specific customs. However, as customer preferences shift at an extraordinary pace, it is imperative that…
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