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3 Ways Retailers Can Optimize Loyalty Programs
By Jason Trout, VP of Marketing, ShoppinPal While it’s great that a lot of retailers recognize the value of loyalty programs, most businesses aren’t optimizing them as well they…
Executive Viewpoints March 14Wayfair Boosts Revenue With SiteSpect
Wayfair, an online-only home goods retailer, has achieved record sales growth in 2013 with the help of testing and optimization solutions from SiteSpect. The retailer closed off the year reaching…
News March 14The North Face Improves Search Revenue By 24% With EasyAsk
The North Face, an outdoor brand and retailer, has seen a 35% increase in search conversion rates and a 24% increase in search revenue since deploying EasyAsk e-Commerce Edition on…
News March 14
Antica Farmacista Puts A Luxury Spin On Subscription Services
Subscription programs and services help make the customer experience easier and more enjoyable. By reviewing the consumption patterns of individual users, cosmetic brands, diaper companies and mass retailers can replenish…
Features March 14
Weekends Only Increases Presence Throughout The Week With ShopVisible
Shoppers today are demanding great value, especially for big-ticket items such as furniture. To keep pace with consumer demands while still maintaining low operating costs, furniture retailer Weekends Only created…
Features March 13News Flash: Your Social Followers Probably Don’t “Like” You That Much
For years, marketers have considered the Facebook “like” to be a powerful connector between their brands and consumers. Who can blame them? Once a consumer “likes” a brand, company, even…
Executive Viewpoints March 13Teradata Announces New Solutions, Partnerships At Annual Summit
At the annual Teradata Marketing Summit, the data platform, marketing application and consulting services company unveiled several solutions, including a real-time mobile marketing automation and interaction manager, as well as…
News March 13Starbucks Adds Digital Tipping And Shake-To-Pay To iPhone App
Starbucks has updated its iPhone app to include a more streamlined design as well as digital tipping and shake-to-pay features to make the checkout process faster and easier for customers.…
News March 13
How The End Of The Acquisition Battle Will Benefit Men’s Wearhouse And Jos. A Bank
After nearly five months of back-and-forth offers and negotiations, Men’s Wearhouse has announced that it will acquire Jos. A. Bank for $65 per share, or $1.8 billion. The deal is…
News March 12
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