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Is Facebook’s “Buy Now” Button The Next Generation Of Social Commerce?
Facebook is in the early stages of testing a new feature designed to help businesses drive sales through the users’ News Feeds and on Pages. A “Buy” button will be…
Features July 28Amazon Stocks Tumble Amid Q2 Net Losses
Amazon.com stocks plummeted approximately 10% on Friday, July 25, after the retailer reported a Q2 2014 net loss of $126 million. While the company has committed to expanding its reach…
News July 28Dollar Store Shakeup Speculation Resolves As Dollar Tree Acquires Family Dollar
Dollar Tree has entered into an agreement to acquire fellow discount retailer Family Dollar Stores in a cash and stock transaction worth approximately $8.5 billion at $74.50 per share, which…
News July 28The Path To A Hyper-Personalized Web
Hyper-personalization is the holy grail for marketing and commerce. No matter your organization’s mission or your application of marketing tactics, every marketer looks to appeal to precisely the right need,…
Executive Viewpoints July 28Cellebrite and Webroot Diagnostic Solution Detects and Removes Mobile Malware
Malware can wreak havoc on consumers’ mobile phones, leading to slowed performance and an aggravated user experiences. To arm retailers with the capabilities to tackle mobile malware, Cellebrite integrated Webroot’s Mobile App Reputation…
News July 28Western Bikeworks Boosts Store Performance With Pricer ESLs
After opening its first brick-and-mortar store in 2011, Western Bikeworks, an online retailer specializing in the sales of bicycle products, implemented Segment and ePaper electronic shelf labels from Pricer to…
Features July 28Transcending Gift Cards: Three Benefits For Brands And Retailers
By Monika Kochhar, SmartGift Buying for others is hard. When faced with mounting pressure and waning time, we have all resorted to the quick…the easy…the thoughtless gift card. According to CEB…
Executive Viewpoints July 28Wool And The Gang Creates Tight-Knit Community With Olapic
Consumers are increasingly referring to content generated by their peers to find shopping inspiration. In fact, shoppers find user-generated content 20% more influential on purchases and 35% more memorable than…
Features July 25Interbrand North America Promotes Josh Feldmeth To CEO
Global brand consultant Interbrand has promoted Josh Feldmeth to CEO of its North American division. Former CEO Lee Carpenter is stepping down after 12 years in the position. Most recently,…
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