Retail TouchPoints

Latest Posts

Would Starbucks Mobile Pre-Ordering Be A Hit In The States?

Starbucks has started testing mobile pre-ordering through its app in Korea, delivering on the promise to make the coffee experience more fun and compelling.  Although we have yet to hear…

Executive Viewpoints June 18

Off Broadway Shoes Adds Sparkle To Social Media

Looking to capitalize on its partnership with Sony Pictures to promote the feature film “Sparkle,” footwear retailer Off Broadway Shoes wanted to improve its social media and email fan base.…

Features June 18

The Truth Behind Big Food Brands

Have you ever visited a grocery store and felt completely inundated by all the options? Does your brain end up reeling as you try to make a decision in a…

Executive Viewpoints June 17

Tis’ The Season To Prep Your Site For The Holidays

In 2013, retailers witnessed a major shift during the winter holiday season. The biggest day for e-Commerce traffic — Cyber Monday — saw a dramatic 20% increase in sales, making…

Executive Viewpoints June 17

What Early-Stage Marketplaces Can Learn From Drop Shipping

Marketplaces are making headlines across the retail industry. While Amazon enjoys market dominance in the U.S. and other regions, the Chinese marketplace, Alibaba, is preparing to launch an IPO reportedly…

Executive Viewpoints June 16

63% Of SMBs Have Embraced Digital Marketing

Building digital brand awareness is not just for the big-brand retailers. In fact, 63% of small business (SMB) owners are actively using digital channels and solutions to market their businesses,…

News June 16

Customers Are The Greatest Untapped Advocates

Today’s empowered consumers now wield greater power in determining a brand’s reputation than ever before. Successful brands must heed the increasingly strong voice of their customers.   For brands that do not…

Executive Viewpoints June 16

Local Retailers Win When They Optimize For Local Search

By Ari Kaufman, CEO, Placeable   Retail success has long been largely dependent on physical location. Selecting commercial space requires consideration of many factors including demographics, socio-economics, competitive proximity, traffic…

Executive Viewpoints June 16
SS YCD image 061714

YCD|LivePlayer Bridges Gap Between Digital Signage And Mobile Devices

Retailers across categories are using digital signage to promote new products and offers, making the in-store experience more compelling and relevant. Digital signage also can help retailers share print and…

News June 16
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank