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E-Commerce Marketing And Real-Time Analytics: Strategies For Success

How important is it for e-Commerce businesses to capture marketing analytics in real time? What does “real time” technically mean? Is it just another marketing buzz term destined to lose…

Executive Viewpoints March 9

Movable Ink Helps Retailers Streamline Email Campaign Creation

Retailers can no longer rely on batch-and-blast emails to engage customers and drive conversions. After all, customers are interacting with more messages and promotions across channels and, in turn, have…

News March 9

Putting The Customer At The Center Of Your Global E-Commerce Strategy

Every day it seems another major retailer announces plans to dip its toes in international waters and expand its e-Commerce initiatives into new geographic markets. The opportunity to move beyond…

Executive Viewpoints March 9

Illuminating Tips For Brighter Beacon Marketing

By Daniel Dreymann, Mowingo  While beacons are providing a better way for marketers to engage customers in their local stores, there are a few important things to consider that will…

Executive Viewpoints March 9

Plastic And Digital Gift Card Sales Continue To Rise

As many as 81% of U.S. consumers said they planned to purchase the same amount or more plastic gift cards in 2014 compared to 2013, according to a report from…

News March 9

Three Ways The Voice Of The Customer Can Grow Your E-Commerce Brand

By Jonathan Hinz, Trustpilot  Are you a retailer struggling to stand out from your competition? You’re not alone. Both brick-and-mortar and online stores are searching for ways to differentiate themselves…

Executive Viewpoints March 9

DICK’S Reports 12% Q4 Income Boost, Shares Expansion Plans

DICK’S Sporting Goods closed out Q4 2014 with a net income of $155.5 million, a year-over-year increase of 12%. The Q4 financial results totaled approximately $1.30 per diluted share, beating…

News March 6

Hackers Use Apple Pay To Make Purchases With Stolen Data

Cybercriminals are using credit card data stolen during the Home Depot and Target data breaches to make fraudulent purchases via Apple Pay. Approximately 80% of the unauthorized purchases were for…

News March 6

Pizza Hut Unveils New On-The-Go Ordering Concept

Pizza Hut has partnered with Visa and Accenture to develop a connected car and on-the-go ordering experience. The connected car will be equipped with cellular connectivity, online payment service Visa…

News March 5
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